How to Use PPC Advertising II
If your business is affiliate marketing, Google does not allow any more than one advert to the same URL. What that means is that you have to direct visitors to your advert towards a page on your website. Otherwise Google will not accept it. Other PPC sites might do so, but none have the same importance as Adwords. With Google Adwords you have the opportunity to provide two URLs. The first is that which is seen, which should be your home page, and the second, which is not visible, is that which the prospect is sent to when they click on your advert.You must arrange that to be a page which n t only offers the product you are advertising, but also an opt-in form for your list. Never let a visitor leave your site without the opportunity to sign up for your list. There are many ways in which….

